The global leader in A2A payments

We bring simplicity and fairness to payments with the simple, smart and secure experiences the world deserves.

Trusted by leading companies

We believe in payments built around people. Without middlemen. Without friction. Payments that are fairer and simpler—to drive growth for businesses and remove hassle for consumers.

Our vision

To pioneer the human-centric payments revolution.

Our mission

We provide the most convenient, intelligent and responsible way to pay online, connecting people and businesses worldwide.

650m

Consumer reach

9,000

Merchants served

$93b

Annual transaction volume

33

Markets served across three continents

900

Employees

12,000

Banks in network

100m

Trusted by 100+ million people

Open Banking leaders

Every innovation starts with a challenge. Ours was simple: online payments were too complicated. Since 2008, we’ve broken down barriers to bring simplicity and fairness to payments—redefining how the world pays with simple, smart and secure experiences.

Follow our journey to becoming a global leader in Pay by Bank.

Breaking new ground in payments

In Stockholm, three founders set out to make payments smarter—removing card fees and middlemen to make them faster, easier and more efficient. It began with payouts to a handful of Nordic banks, enabling merchants to send instant transfers directly to customers. The result? Funds landed in seconds, transforming merchant-to-consumer payments with speed and certainty.

Expanding payment horizons

Trustly became one of the first companies in Europe to automate instant payments—a breakthrough later formalised as Payment Initiation Services (PIS) by the European Commission and European Central Bank (ECB). This redefined consumer-to-business transactions—making them faster and more seamless. During the drafting of PSD2, we shared our expertise, helping shape the Open Banking framework that fuels today’s financial innovation.

Faster and more user-friendly payments

Trustly set out to make every payment effortless—for users and merchants alike. From enabling direct debit for recurring payments to simplifying account verification, we focused on speed and convenience. By 2018, our growing network connected over 100 million bank accounts across Europe.

Revolutionising payment experiences

Our merger with PayWithMyBank jumpstarted our global growth, connecting Open Banking leaders from Europe and the U.S. to build the first worldwide Pay by Bank network, while acquiring Ecospend strengthened our UK position in Europe’s fastest-growing Open Banking market. These strategic moves delivered real results—giving merchants seamless cross-border payment options and enhancing security with smarter anti-fraud tools that protect every transaction.

Shaping the future of payments

We continue to lead the transformation of payments with smart, data-driven solutions. Our acquisition of SlimPay in France has expanded recurring payments across Southern Europe, while Azura—our latest innovation—empowers merchants with data-powered insights to recognise users in the checkout and double the speed of payments. Recognised by CNBC as one of the world’s top 250 fintech companies, we’re setting the gold standard for Pay by Bank experiences—for both merchants and consumers.

Stepping into the circle of Trustly

We don’t take trust for granted. We earn it through every interaction—with our customers, end users and each other.

Global team

Trustly brings together a true mix of cultures, perspectives and expertise. We represent 60 nationalities, working in 11 cities, on three continents.

Applying our values

1. Wow your customers

We focus on moving experiences from good to exceptional, anticipating future needs and challenges.

2. Deliver implact and speed

We focus on activities that make a real difference. We remove obstacles so everyone can move quickly and reach goals.

3. Dare to innovate

We remain open-minded at all times and dream big whenever we know that outcomes can be better.

We process over $90 billion in annual transaction volumes across the globe

Trustly is headquartered in Stockholm with offices in Örebro, Gzira, London, Helsinki, Barcelona, Lausanne, Luxembourg, Lisbon, Izmir, Ottawa, San Carlos and Vitória.

Sweden

Malta

United Kingdom

Spain

Switzerland

Portugal

Turkey

Canda

USA

Brazil

Germany

Johan Tjärnberg | CEO @ Trustly

"Trustly is delivering the most logical way to pay online. We are proud to support leading brands in boosting their conversion and providing world-class user experiences."

Press information

Everything you need to know about Trustly.

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Trustly in a few sentences

Trustly is the global leader in Pay by Bank solutions. For more than a decade, it has sustained rapid growth while consistently maintaining profitability. Through its outstanding Open Banking platform, Trustly offers innovative payment experiences, connecting consumers and merchants. Its patented technology ensures that transactions are processed in real-time, providing both speed and security.

Trustly's dedication to reimagining how the world pays is reflected in its collaborations with major brands such as PayPal, eBay, and Hargreaves Lansdown in Europe and FanDuel, T-Mobile, and Coinbase in North America. To date, Trustly has transformed the performance and experience of payments for over 9,000 merchants in 30+ markets, connecting them to 650+ million consumers through 12,000 banks. In 2024, Trustly processed nearly $100 billion in total payments value.

Trustly, launched in 2008, is a licensed Payment Institution under the second payment services directive (PSD2). It operates under the supervision of the Swedish Financial Supervisory Authority in the EU, EEA and the Financial Conduct Authority in the UK. In the US, Trustly is state-regulated as required to serve its target markets.

Who is behind Trustly?

Trustly Group CEO:

Johan Tjärnberg was appointed Group CEO of Trustly in 2022 after serving as Chairman since 2020. In 2014, Johan founded Bambora, an international payments processor for in-store and online retailers. And he has an extensive background from the global payment business.

Major shareholders:

Nordic Capital: A leading private equity investor with a focus on selected regions and sectors where it has extensive experience and proven success. The main sectors are healthcare, technology and payment solutions, financial services, as well as industrial and business services. The main regions are Europe and globally for investments in healthcare and technology, and payment solutions. Owners since 2018.

Alfvén & Didrikson: Investors in small and mid-sized privately owned European companies. Alfvén & Didrikson invests without fund restrictions and can apply a pragmatic approach to new investments in addition to a lifelong perspective when appropriate. Owners since 2011.

BlackRock: BlackRock Private Equity Partners is one of the world’s largest asset management firms. With a footprint in more than 30 countries and serving clients in over 100 countries, BlackRock provides a broad range of investment and technology services to institutional and retail clients worldwide. Owners since 2020.

Media & Press Contact

Trustly Press Office

Phone: +46703071388

Email: press@trustly.com

Come grow with us

Want to be a part of a fast-paced fintech delivering next-generation digital payments?

We’re always looking for ambitious people to join our team. Browse our open positions and reach out if you think you would be a great fit.

See open positions